Read 47 pitch decks that creator-economy startups used to raise millions of dollars

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The creator economy has bred a generation of startups — from influencer-marketing companies to new social-media experiences.

These startups have captured the attention and wallets of influential venture capitalists and angel investors over the last several years, giving rise to many unicorn valuations in the space.

Meet 17 creator-economy startups to watch in 2026, according to VCs

AI is continuing to fuel investor interest in the creator economy. For instance, Hedra, a generative AI startup used by some creators to make viral content, announced a $32 million Series A led by A16z in 2025.

These 13 creator economy startups pulled in about $2 billion in funding in 2025

Other categories, such as social commerce, are also top areas of interest for investors. ShopMy, which previously shared its Series A pitch deck with Business Insider, raised another $147 million in 2025 and was valued at $1.5 billion.

Creators themselves, like Emma Chamberlain and MrBeast, are also raising venture capital for their businesses.

See the leaked pitch deck Chamberlain Coffee used

So, how do creator-economy startups land those investments? Often, it starts with a pitch deck.

Lumanu, a creator-focused financial startup, uses a simple pitch deck that's more of a "conversation guider," its cofounder and CEO, Tony Tran, told Business Insider.

"My pitch is always why, what, how, and why now?" Tran said. (Read the full pitch deck here.)

Every startup has a different approach.

Some even ditch the pitch deck altogether and opt for an email or Notion document.

Check out 16 VC firms investing in creator economy startups

We talked with founders who've pitched their startups to investors about their process. They broke down the pitch decks they used to secure millions of dollars in funding.

Read the pitch decks that helped 47 creator-focused startups fundraise millions of dollars:

Note: Pitch decks are sorted by investment stage and size of round.

Series A

Seed

Pre-Seed

Other

Sydney Bradley has been covering media and tech for Business Insider since 2020. She breaks news and writes extensively about Instagram and Facebook, as well as new platforms and startups shaping social media, dating apps, the creator economy, venture capital, and tech culture.Sydney's reporting on Instagram was nominated as a finalist for the 2021 Los Angeles Press Club National Entertainment Journalism Awards.She graduated from the University of Virginia with a degree in American Studies. You can follow Sydney's work on LinkedIn, Twitter, and Instagram at @sydneykbradley.Have a tip? You can also contact her via encrypted messaging app Signal (@sydneykbradley.123), encrypted email ([email protected]), or standard email ([email protected]). Use a personal email address, a nonwork WiFi network, and a nonwork device; here’s our guide to sharing information securely.Selected stories: